Skip to main content

Be Curious

Navigating the launch of a health innovation or the sale of a company can be challenging, especially if you've never done it before. Tapping into Greg Horn’s experience can rapidly advance your progress.

Nutrition Capital Network

Nutrition Capital Network (NCN) was created to connect nutrition companies with investors. Frustrated by the lack of such a network when raising capital for his entrepreneurial ventures, Greg Horn teamed up with Steve Allen, Tom Aarts, Grant Ferrier and Mike Dovbish to launch the ecosystem of NCN. This pioneering events company brings together industry innovators seeking funding and sources of capital from venture capital, private equity, and strategic investment firms. A dozen years of NCN’s success led Greg and his co-founders to sell it to Informa Markets, where it continues to thrive, helping new nutrition companies secure global investment.

Notably, investing in every company featured during NCN’s first decade would have yielded at least one $100 million revenue company annually. The selection committee, which Greg chaired for much of that time, excelled in identifying future industry leaders.

Nature’s Fresh! Northwest

The natural foods superstore concept was born in 1996 in Portland, Oregon as Nature’s Fresh! Northwest! Under GNC’s ownership, Greg Horn championed the invention of the store, collaborating with natural foods icons Stan Amy and Brian Rohter to create the “store of the future.” Nature’s flagship store was the prototype for the modern natural foods superstore, featuring innovations like an integrative pharmacy with personalized custom vitapaks, the first TAZO® tea place, a live personal care bar, a close-to-the-source supply chain, freshly prepared meals to go, a healthy living library, a wine cave with electronic interactive food pairing advice, and on-site organic bakery. Eventually sold to Wild Oats and Whole Foods Markets, Nature’s Fresh! Northwest was selected as the Retail Concept Store of the Year in 1996 (all categories).

Be Curious

Be Innovative

Be Credible

Let’s collaborate! Invite Greg Horn to speak at your next event. Learn from his visionary insights and be inspired by his success stories.